CONCEPT
Esports are electronic sports. Organised competitive gaming events in various leagues with teams and players battling it out for victory. Compared to traditional sports, the esports market has started to grow its huge base of passionate fans across the globe since 2014. The biggest esports event in 2015 was the League of Legends World Championships final, which attracted more than 35 million viewers!

With an impressive growth in popularity and live audiences for esports, how could media companies and, specifically, sports networks such as those powered by the NBC Sports Group, adapt to these trends to ensure they remain a leading engagement and delivery platform for sports entertainment?

Premier Esports Blueprint is a video presenting strategies for traditional media companies. One of the solutions is to create an online live streaming platform to engage with fans and earn money from donations by providing chat rooms and Q&A shows. With the convenient, interactive, and exclusive platform, the esport’s audience can easily access exclusive free broadcasting of esports world cups to smartphones and laptops.