Grab your phone & venture outside
Settling in a new country is difficult because newcomers have to step out of their comfort zone. In other other words, they are leaving an environment where they feel some level of familiarity and connection to people and places. Newcomers have to re-establish their social connections and formal routines in order to adapt to new environments. This process can be stressful. Transplant is an app that will help newcomers step out of their social comfort zone and manage this stressful process so they can more easily acclimate to their new place and make new friends. This app uses small daily challenges, such as opening a bank account or shopping for groceries to motivate international people to try new activities. By using the app to alter a person’s everyday actions, it can help them settle in and adjust in a new country.
Designer, and Strategist
WHY DO I WANT TO DESIGN TRANSPLANT?
1. Scenario in Daily Life
As an international student in the U.S, it is really excited for me to embark on a new life. However, because my friends had experienced social barriers, such as having a hard time making new friends and facing issues expressing themselves, little by little, they started feeling lonely due to the lack of social life. One of them told me: "Actually, I can't find any motivation to explore the new place by myself!"
2. Finding the problem
Though there are so many resources such as apps to make friends (meetup.com or language partner, etc.), people who move to a new place still have hard time to adjust because of two main reasons: self-consciousness and different cultural backgrounds. In other words, newcomers will start to feel self-conscious because they are hyper-aware of their surroundings and slow to adjust. Different culture backgrounds cause an absence of the sense of belonging in their life as well. So why is it so hard to create a new comfort zone?
2.1 People are overwhelmed by the new situation they are facing.
"When everyday life is full of concerns, people will unconsciously shut down and give up trying anything new."
2.2: People don’t think their actions will make any progress in their new life.
"Compared to drastic changes, people can’t feel the slight improvement in their lives. Gradually, they become withdrawal."
2.3:Change is hard.
“It's easy for people to quit or stay in their comfort zone with familiar cultures or people.”
3. Solution Thinking
Transplant helps people cultivate new habits in a delightful way through these four specific goals:
1: Making people realize that their actions and breakthroughs are worthwhile
2: Providing positive incentives to people through virtual rewards and new friends
3: Breaking down adaption problems and making it easily manageable
4: Adding social platforms to encourage people to make friends
4.1 Affinity Diagram
Before I started to design, I wanted to know what the most important aspects of Transplant were. When I roleplayed, I switched among researcher, designer, and strategist. I was trying to dig deeper into details from different perspectives.
I summarized some key points:
1: There are two ways to expand the island and cultivate the plants, with the island being the level progress and the rewards small daily challenges, which can be about trying small new things or making new friends from the community.
2: User must physically attend small daily challenges to obtain special rewards.
3: Collaborate with local shops or organizations such as xxx.
4.2 Experience Map
With all the information I collected. I decided to create a social gaming mobile application to solve the problem. I create this experience map to understand our product/service interactions from users’ point of view.
5. Flow Chart
6. Target Audience
In the incubation stage, Transplant targets international students, including undergraduate, graduate, Ph.D., as starting users, that age ranges from 18 to 35, heaviest social media users.
7. UI Design
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